Make Your Mark

Degree Show '19 Finalist

In collaboration with Celina Carlisle, we made it to the finals of the CSM Degree Show 2019 Identity pitches. Our concept was based on the idea it's all about celebrating the middle. The middle of your journey at Central Saint Martins, is where you make your mistakes, your successes, your happy accidents - your unique journey.

 

 We wanted to represent this concept in a fun and unique way, inviting students at CSM to engage with the identity, where you'd be directed to join the two dots within the design of the poster, creating a unique continuous line on your way to the last dot, symbolising the start and the end of your creative journey. This meant that each poster had a uniqueness to it which wouldn't get boring, much like how we found our time at Central Saint Martins.

 

    © 2019 by Jessica Duggan